The Country-of-Origin Effect on the Reputation of Russian Metallurgical Products in Central Asian Markets | Savchuk | MGIMO Review of International Relations

MGIMO Review of International Relations
Vestnik MGIMO-universiteta

ISSN 2071-8160 (Print)
ISSN 2541-9099 (Online)

eng | рус

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Savchuk G.A., Frants V.A., Saidmagomedov D.S. The Country-of-Origin Effect on the Reputation of Russian Metallurgical Products in Central Asian Markets. MGIMO Review of International Relations. 2022;15(1):207-229. (In Russ.) https://doi.org/10.24833/2071-8160-2022-1-82-207-229

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ISSN 2071-8160 (Print)
ISSN 2541-9099 (Online)

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About the Authors

G. A. Savchuk
Ural Federal University named after the first President of Russia B. N. Yeltsin
Russian Federation

Galina A. Savchuk – PhD in social sciences, associate professor, head of the Department of integrated marketing communications and branding

Eekaterinburg. 620002, Mira 19

V. A. Frants
Ural Federal University named after the first President of Russia B. N. Yeltsin
Russian Federation

Valeria A. Frants – PhD in political sciences. associate professor, Department of integrated marketing communications and branding

Eekaterinburg. 620002, Mira 19

D. S. Saidmagomedov
LLC “Research and production complex ‘Special metallurgy’”
Russian Federation

Dina S. Saidmagomedova – PR director in the LLC “Research and production complex ‘Spetsialnaya mettalurgiya’ (Special metallurgy)”

Yekaterinburg, 1A Borisa Yeltsina street, office 14

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